Changelog
Every data update, correction, and methodology change is logged here and in each clinic's own change history. The rating updates whenever the underlying public data changes.
| Date | Subject | Change |
|---|---|---|
| 2026-10-16 | Methodology v1.4.2 | Clarified when dentist names count: a name published by the clinic counts when it lets a patient find the dentist in a professional register; a first name alone is not enough, nor is a first name with a patronymic where surnames are in use. Applied the same day to the clinics whose own channels name their dentists by first name only, which lose the points for dentist names. No other score changes. |
| 2026-10-07 | Methodology v1.4.1 | Added a limit on re-checks made at a clinic's request: the next request from the same clinic about its own page is taken up no sooner than one month after the last re-check made at its request, which is dated in the clinic's change history; requests sent earlier are not processed. Corrections reported by anyone else are handled as before. No score changes. |
| 2026-10-05 | Smile Recreation Dentistry by Dr. Baseri | Read more of the clinic's Google reviews on 2026-10-05 (10 distinct reviews in total): no sign of manipulated reviews. |
| 2026-10-02 | Century Smile Dental | Read its Yelp page on 2026-10-02: the practice is listed there at its Culver City address with 137 reviews. |
| 2026-10-02 | Century Smile Dental | Facebook presence checked on 2026-10-02: the clinic's own page is active (latest post 2026-09-17). |
| 2026-10-02 | Century Smile Dental | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Century Smile Dental | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): the owner replies to reviews; no repeated complaint; no sign of manipulated reviews. |
| 2026-10-02 | Dr. Arthur A. Kezian, DDS | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Dr. Arthur A. Kezian, DDS | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no owner replies found; a repeated complaint among the lowest-rated reviews; no sign of manipulated reviews. |
| 2026-10-02 | Implant Clinic LA | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Implant Clinic LA | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint. |
| 2026-10-02 | Kevin B. Sands, DDS Cosmetic Dentistry | Google indexing quality changed from good to partial after a name-and-city web search on 2026-10-02 (own site not listed, though indexed). |
| 2026-10-02 | Kevin B. Sands, DDS Cosmetic Dentistry | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Kevin B. Sands, DDS Cosmetic Dentistry | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint. |
| 2026-10-02 | LA Dental Clinic | Review recency re-read on the clinic's own Google listing: newest review August 2026. |
| 2026-10-02 | LA Dental Clinic | Google indexing quality changed from good to partial after a name-and-city web search on 2026-10-02 (own site first listed at position 9 of 9). |
| 2026-10-02 | LA Dental Clinic | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Mi Dental | Facebook presence checked on 2026-10-02: the clinic's identified page has not posted since 2023-04-23 and has no reviews, while the clinic's website is live. |
| 2026-10-02 | Mi Dental | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: no business structured data. |
| 2026-10-02 | Mi Dental | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint; no sign of manipulated reviews. |
| 2026-10-02 | PhD Dental | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | PhD Dental | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint; no sign of manipulated reviews. |
| 2026-10-02 | Prime Dental Group - East Los Angeles | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Prime Dental Group - East Los Angeles | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no sign of manipulated reviews. |
| 2026-10-02 | Samaritan Dental Arts | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Samaritan Dental Arts | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no owner replies found; no repeated complaint; no sign of manipulated reviews. |
| 2026-10-02 | Smile Recreation Dentistry by Dr. Baseri | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Union Dental Center | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | Union Dental Center | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint; no sign of manipulated reviews. |
| 2026-10-02 | West LA Implants | Google indexing quality changed from good to partial after a name-and-city web search on 2026-10-02 (own site first listed at position 7 of 9). |
| 2026-10-02 | West LA Implants | Read the clinic's own website (homepage, robots.txt, sitemap and service pages) for site structure: business structured data present. |
| 2026-10-02 | West LA Implants | Read the clinic's Google listing on 2026-10-02 (its lowest-rated and newest reviews with the star histogram): no repeated complaint; no sign of manipulated reviews. |
| 2026-10-01 | Century Smile Dental | Reviews on other platforms re-checked: the review page cited earlier only gathered the practice's Google reviews, and in this check its Yelp and Zocdoc pages could not be read, so this is now marked unknown. |
| 2026-09-29 | Century Smile Dental | Corrected 2026-09-29: review count 311 (was 274) from the Google listing on 2026-09-26. |
| 2026-09-29 | Implant Clinic LA | Corrected 2026-09-29: Google rating 4.7 (was 5) and review count 12 (was 10) from the Google listing on 2026-09-26. |
| 2026-09-29 | Kevin B. Sands, DDS Cosmetic Dentistry | Corrected 2026-09-29: review recency within 3 months (newest review dated 2026-09-10). |
| 2026-09-29 | Mi Dental | Corrected 2026-09-29: review recency within a year (newest review dated 2026-06-08); owner replies to reviews confirmed on the Google listing (owner reply dated 2026-05-07). |
| 2026-09-29 | PhD Dental | Corrected 2026-09-29: owner replies to reviews confirmed on the Google listing (owner reply dated 2026-09-22). |
| 2026-09-29 | Prime Dental Group - East Los Angeles | Corrected 2026-09-29: Google rating 4.5 (was 4.3) and review count 47 (was 28) from the Google listing on 2026-09-26; owner replies to reviews confirmed on the Google listing (owner reply dated 2026-09-11). |
| 2026-09-29 | Samaritan Dental Arts | Corrected 2026-09-29: review count 205 (was 193) from the Google listing on 2026-09-26; review recency within 3 months (newest review dated 2026-09-25). |
| 2026-09-29 | Smile Recreation Dentistry by Dr. Baseri | Corrected 2026-09-29: owner replies to reviews confirmed on the Google listing (owner reply dated 2026-09-07). |
| 2026-09-29 | West LA Implants | Corrected 2026-09-29: review recency within 3 months (newest review dated 2026-09-24); owner replies to reviews confirmed on the Google listing (owner reply dated 2026-09-25). |
| 2026-09-09 | LA Dental Clinic | Sedation criterion re-read against methodology 1.4.0, which counts only general anaesthesia or deep intravenous sedation where the patient is asleep and unaware. The sedation page publishes nitrous oxide, oral conscious sedation and intravenous sedation; the depth of the intravenous option is not stated, so it cannot be read as asleep-and-unaware sedation. The value moves from true to unknown: the earlier reading credited sedation that is not documented as deep enough, and the published wording settles the question neither way. |
| 2026-09-07 | Century Smile Dental | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | Implant Clinic LA | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | Kevin B. Sands, DDS Cosmetic Dentistry | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | LA Dental Clinic | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | Methodology v1.4.0 | Narrowed the "Opaque or bait pricing" red flag to what its published definition describes. Until now the flag was applied automatically to every clinic that does not publish a price list — a harsher statement than the evidence supports, since the catalogue defines the flag as complaints about final bills materially exceeding quoted prices, or advertised prices that are not honoured. Not publishing prices is already scored: it costs the clinic points in the price transparency category, and it is not, on its own, evidence of bait pricing. The automatic rule is removed, so the flag and its 2-point penalty come off about 1,300 clinic pages across the index; no clinic gains a flag, and no weight, severity or other scoring rule changed. The flag can still be recorded against a clinic by hand with cited sources, and about 210 clinics carry such an entry today; we are reviewing those entries in a follow-up pass, because some of them were also written for nothing more than an unpublished price list. |
| 2026-09-07 | Mi Dental | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | PhD Dental | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | Prime Dental Group - East Los Angeles | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | Smile Recreation Dentistry by Dr. Baseri | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-07 | West LA Implants | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-09-03 | Methodology v1.3.1 | Clarified that the publication criteria refer to the clinic’s own channels: a service list, the names of the dentists and a price list count when the clinic itself publishes them (its website, its social profiles or its own Google Business profile) — registers, directories and review sites do not, and a time-limited promotional offer is not a price list. Added a third state for a dentist’s licence, "checked, not found in the public register": a dentist we searched for in the national register and did not find is now recorded as checked-but-unverified with the date of the check, instead of being shown either as "not checked yet" or as the "not published" red flag. Neither change alters any weight or penalty; the red-flag rule still fires only on a verified negative. Also corrected the wording of the penalty note under the ranking table, which rendered as "20−" in right-to-left dictionaries. |
| 2026-08-25 | Century Smile Dental | Re-verification 2026-08-25: confirmed website live (centurysmile.com), phone and name unchanged, clinic operating (open). Google Business profile lists suite '#701' not previously recorded, so address was refined; review count changed from stored 261 to 274, rating steady at 4.8. Note: Maps listing shows phone +1 310-742-0708, differing from the site's and the stored +1-310-836-6161 (likely a call-tracking number); stored phone left unchanged since the site matches the record on file. |
| 2026-08-25 | Century Smile Dental | Recorded sedation / general anaesthesia availability (informational): not documented in public sources. IV sedation offered but keeps patient in 'twilight sleep/awake' state (still awake, less aware); general anesthesia explicitly not available. |
| 2026-08-25 | Century Smile Dental | License verification 2026-08-25 against NPPES NPI Registry: no confirmed match for any of the 3 named doctors (Moghaddam, Rafiee, Gu) - all first-name-sparse entries with either no NPPES record or multiple ambiguous same-surname candidates none located at the clinic's Culver City address; all left null. No clinic-level NPI found. |
| 2026-08-25 | Dr. Arthur A. Kezian, DDS | Re-verification 2026-08-25: confirmed website live (drkezian.com), address and phone unchanged, clinic operating (open). Newly captured Google rating 5.0 (1,273 reviews, previously unset), Maps place URL, geo coordinates and review recency. |
| 2026-08-25 | Dr. Arthur A. Kezian, DDS | License verification 2026-08-25 against NPPES NPI Registry: all 3 named Kezian dentists (Arthur, Michael, Steven) found with CA license numbers 31647, 62997 and 105168 respectively, all at or immediately adjacent to the clinic's Larchmont Blvd address. No separate clinic-level organizational NPI exists; the practice's dentists are each individually enumerated. |
| 2026-08-25 | Implant Clinic LA | Re-verification 2026-08-25: confirmed website live (implantclinicla.com), phone unchanged, clinic operating (open). Google Business profile lists suite detail '2nd Floor, Suite 203' not previously recorded, so address was refined; review count changed from stored 4 to 10, rating steady at 5.0. Note: Google lists the business name as 'Implant Clinic' (site/brand remains 'Implant Clinic LA'). |
| 2026-08-25 | Implant Clinic LA | License verification 2026-08-25 against NPPES NPI Registry: no clinic-level NPI found under two business-name variants. No doctors are individually named in this clinic's licensing.doctors list, so no doctor-level lookups were performed. |
| 2026-08-25 | Kevin B. Sands, DDS Cosmetic Dentistry | Re-verification 2026-08-25: confirmed website live (beverlyhillscosmeticdentist.com), address and phone unchanged, clinic operating (open). Google rating changed from stored 4.6 to 5.0 and review count from 332 to 174 (Google appears to have recalculated/pruned reviews); recorded Maps place URL, geo coordinates, and review recency. |
| 2026-08-25 | Kevin B. Sands, DDS Cosmetic Dentistry | License verification 2026-08-25 against NPPES NPI Registry: Kevin B. Sands found with CA license 46951 and exact address match; Ashraf Ghoneim not confirmed in CA (only a same-named Arizona prosthodontist found), left null. No clinic-level NPI found. |
| 2026-08-25 | LA Dental Clinic | Re-verification 2026-08-25: confirmed website live (ladentalclinic.com), address and phone unchanged, clinic operating (open, not permanently closed). Google rating reconfirmed at 4.7 but review count changed from stored 690 to 519; recorded Maps place URL and geo coordinates. Site's IV-sedation page describes patients may have little to no memory of the procedure. |
| 2026-08-25 | LA Dental Clinic | Recorded sedation / general anaesthesia availability (informational): documented as available. IV sedation offered; site says patients may have little to no memory of the procedure (deeper relaxation). |
| 2026-08-25 | LA Dental Clinic | License verification 2026-08-25 against NPPES NPI Registry (federal, open): both named dentists found with matching CA license numbers and exact practice-address match (Arezoo Nasiry DMD lic. 48153; Azy/Azadeh Nasiry DMD lic. DDS100971). No separate clinic-level NPI found under the business name or owner surname; California does not license dental clinics as facilities. |
| 2026-08-25 | Methodology v1.3.0 | Corrected how the two licensing red flags are applied ("Clinic operating licence not published" and "Dentists / their licences not listed"). Previously they were applied whenever licensing data was absent from our records, which treated unchecked data as a negative finding — contrary to the methodology's own rule that unverified data is a fact about our coverage, not about the clinic. Both flags now apply only where we have verified that the information is not published. Manual licensing flags that rested on unverified data were removed from the affected clinics. No other scoring rules changed; most scores rise because the incorrect penalty is removed. |
| 2026-08-25 | Mi Dental | Re-verification 2026-08-25: confirmed website live (midentalla.com), address and phone unchanged, clinic operating (open). Newly captured Google rating 4.7 (77 reviews, previously unset), Maps place URL, geo coordinates and review recency. |
| 2026-08-25 | Mi Dental | License verification 2026-08-25 against NPPES NPI Registry: found the clinic's legal/registrant entity NATALIA LEE DDS INC (NPI 1023503232), registered DBA 'Mi Dental' at the clinic's exact address. No doctors are individually named in this clinic's licensing.doctors list, so no doctor-level lookups were performed. |
| 2026-08-25 | PhD Dental | Re-verification 2026-08-25: confirmed website live (phddental.com), address and phone unchanged, clinic operating (open). Newly captured Google rating 4.8 (1,177 reviews, previously unset), Maps place URL, geo coordinates and review recency. |
| 2026-08-25 | PhD Dental | License verification 2026-08-25 against NPPES NPI Registry: no clinic-level NPI found for 'PhD Dental' (CA or nationwide search). No doctors are individually named in this clinic's licensing.doctors list, so no doctor-level lookups were performed. |
| 2026-08-25 | Prime Dental Group - East Los Angeles | Re-verification 2026-08-25: confirmed website live (primedentalgroupca.com), phone and name unchanged, clinic operating (open). Newly captured Google rating 4.3 (28 reviews, previously unset), Maps place URL, geo coordinates and review recency. Google's address for this location reads 'Los Angeles, CA 90022' rather than 'East Los Angeles' (same unincorporated-area location; USPS treats it as Los Angeles), so address left unchanged. |
| 2026-08-25 | Prime Dental Group - East Los Angeles | License verification 2026-08-25 against NPPES NPI Registry: Ovsepyan found with CA license 61421 (unique surname match); Tartakow and Avetisyan each left null due to multiple same-surname CA dentist candidates with no first name given to disambiguate. No clinic-level NPI found. |
| 2026-08-25 | Samaritan Dental Arts | Re-verification 2026-08-25: confirmed website live (samaritandentalarts.com), address and phone unchanged, clinic operating (open). Newly captured Google rating 4.9 (193 reviews, previously unset), Maps place URL, geo coordinates and review recency. Note: Maps listing shows phone +1 213-986-2933, differing from the site's and the stored +1-213-481-2917 (likely a call-tracking number); stored phone left unchanged since the site matches the record on file. |
| 2026-08-25 | Samaritan Dental Arts | License verification 2026-08-25 against NPPES NPI Registry: Alan Zabolian found with CA license 59412 (unique name match, address differs from the clinic's). No clinic-level NPI found. |
| 2026-08-25 | Smile Recreation Dentistry by Dr. Baseri | Re-verification 2026-08-25: confirmed website live (smilerecreation.com), address and clinic name unchanged, operating 24 hours (open). Newly captured Google rating 4.7 (369 reviews, previously unset), Maps place URL, geo coordinates and review recency. Note: Google Maps listing shows phone +1 323-218-8098, differing from the site's and the stored listed number +1-323-413-2903 (likely a call-tracking number); left stored phone unchanged since the clinic's own site confirms +1-323-413-2903. |
| 2026-08-25 | Smile Recreation Dentistry by Dr. Baseri | Recorded sedation / general anaesthesia availability (informational): not documented in public sources. Only nitrous ('Gas sedation') offered; site explicitly says patient stays awake and responsive, not asleep. |
| 2026-08-25 | Smile Recreation Dentistry by Dr. Baseri | License verification 2026-08-25 against NPPES NPI Registry: Bernard Baseri (lic. 62519, exact address match), Shervin Molayem (lic. 58968, periodontist match) and Iman Dean (lic. 106170, endodontist match) found; Michael Issakhaian not found under any spelling tried, left null. No clinic-level NPI found. |
| 2026-08-25 | Union Dental Center | Re-verification 2026-08-25: confirmed website live (uniondentalcenter.co), address and phone unchanged, clinic operating (open). Google rating reconfirmed at 4.9; review count changed from stored 790 to 908; recorded Maps place URL, geo coordinates and review recency. Note: Maps listing shows phone +1 213-463-2744, differing from the site's and the stored +1-213-463-2632 (likely a call-tracking number); stored phone left unchanged since the site matches the record on file. |
| 2026-08-25 | Union Dental Center | License verification 2026-08-25 against NPPES NPI Registry: found the clinic's legal/registrant entity YOON S. KIM DDS INC. (NPI 1497318885), registered DBA 'Union Dental Center' at the clinic's exact address. No doctors are individually named on this clinic's page, so no doctor-level lookups were performed. |
| 2026-08-25 | West LA Implants | Re-verification 2026-08-25: confirmed website live (westlaimplants.com), address and phone unchanged, clinic operating (open). Google rating reconfirmed at 4.9; review count changed from stored 148 to 202; recorded Maps place URL and geo coordinates. Note: the site's own 'Google Reviews' link appears misconfigured (redirects to an unrelated DC practice). |
| 2026-08-25 | West LA Implants | License verification 2026-08-25 against NPPES NPI Registry: named dentist Tony Barriere found with CA license 104452 and exact practice-address match. No separate clinic-level NPI found; California does not license dental clinics as facilities. |
| 2026-08-23 | Methodology v1.2.0 | Added an informational "Sedation & general anaesthesia" availability field to every clinic and a new "Sleep Dentistry (Sedation / GA)" list, for patients who cannot tolerate — or would rather not be awake for — treatment. This field is informational and does not change any transparency score. |
| 2026-07-10 | Century Smile Dental | Initial data collection. |
| 2026-07-10 | Dr. Arthur A. Kezian, DDS | Initial data collection. |
| 2026-07-10 | Implant Clinic LA | Initial data collection. |
| 2026-07-10 | Kevin B. Sands, DDS Cosmetic Dentistry | Initial data collection. |
| 2026-07-10 | LA Dental Clinic | Initial data collection. |
| 2026-07-10 | Mi Dental | Initial data collection. |
| 2026-07-10 | PhD Dental | Initial data collection. |
| 2026-07-10 | Prime Dental Group - East Los Angeles | Initial data collection. |
| 2026-07-10 | Samaritan Dental Arts | Initial data collection. |
| 2026-07-10 | Smile Recreation Dentistry by Dr. Baseri | Initial data collection. |
| 2026-07-10 | Union Dental Center | Initial data collection. |
| 2026-07-10 | West LA Implants | Initial data collection. |
| 2026-07-08 | Methodology v1.1.0 | Added licensing transparency: clinics are now penalised when they do not publish their operating licence, or do not list their dentists together with their professional licence numbers. Each clinic page now shows a Licensing & Credentials section. |
| 2026-07-03 | Methodology v1.0.0 | Initial public methodology. |